I mean, is “other people are having fun” really something that demands a resistance?
Or could you, perhaps, just not do it and not care whether that makes you “cool” or not?
It’s like that bit from Community: “wear it because of them, don’t wear it because of them — either way, it’s for them.”
Just be you, without having to have some sort of faux “resistance” to justify yourself.
This has real “Twoflower’s Luggage” vibes.