I’ve watched the keynote and read some stuff on the internet and I’ve found this video about a dude talking about the new update (I linked it here because if you didn’t see the keynote, this is probably enough)
Is it just me, or… does no one address that Apple does a Microsoft move by basically scanning everything on every machine and feeding this into their LLM?
I think it all remains to be seen, Apple was very specific in their wording about privacy, probably BECAUSE they saw what happened to Microsoft. We didn’t see any live demos and I am still a bit skeptical that it will work that well.
A key difference in how Apple is doing it though, is that it only exposes necessary data as context to an LLM request. Whereas Microsoft was capturing and training on everything.
I don’t have an iPhone 14 so luckily I can’t test this day one, I will wait for reviews and security researchers to look it over.
I think Apple’s emphasis on the privacy and security stuff would have happened anyway, because they’ve been positioning themselves as privacy focused for several years now.